Skip to content
DIRASTUDIO
All work
Electrical Contractors2025

From invisible to fully booked

PowerGrid Electrical · A complete digital rebuild for an electrical contractor that relied entirely on word of mouth.

  • Premium Website Design
  • SEO
  • Lead Generation
+215%
more organic traffic
+178
leads in 90 days
#1
map ranking in 4 target suburbs

The goal

Turn an invisible online presence into a steady source of booked jobs, without relying on referrals.

The problem

PowerGrid did excellent work but had no real website and an unclaimed Google listing. Competitors with weaker workmanship were winning jobs purely because they showed up first when customers searched.

The solution

We built a fast, trust-first website with emergency call-out messaging, suburb-level service pages and click-to-call on every screen. We claimed and optimised their Google Business Profile and pointed a lead generation campaign at pages built to convert.

What changed

Within the first month, PowerGrid started ranking in the local map results for their core suburbs. By day 90 the owner had hired two more electricians to keep up with booked work. He also stopped discounting to win jobs, because customers arrived already trusting the brand.

Your business could be the next case study

Book your free strategy call and let's map out your growth plan.

  • No obligation
  • Takes 20 minutes
  • Honest advice either way

Or call us directly: +27 82 000 0000 · Mon to Fri, 08:00 to 17:00 SAST